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PRIVACY POLICY

CUSTOMER PRIVACY

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Blossom Dream Cakes is committed to protecting the privacy of its customers. We will only use the information that we collect about you lawfully (in accordance with the General Data Protection Regulation (GDPR). We collect information about you to process your order and to provide you with the best possible service. We only send promotional emails to you with your prior consent and do not pass any of your information to third parties without first gaining your explicit consent. We will never ask you for information that is not relevant to your orders or the products and/or services you have made an order or enquiry about.

 

The below policy sets out how Blossom Dream collects, stores and uses any personal data under the GDPR Act.

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  • What information is being collected?

    • We collect your name, address, telephone number and email address for the purposes of processing your orders with us.

    • We also collect details of your order and date of collection of your order.

    • Personally significant dates like birthdays, wedding dates and event dates.

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  • Who is collecting it?

    • This data is collected by Blossom Dream Cakes, and will not be shared with any third parties, without your consent.

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  • How is it collected?

    • Your data is collected via the following methods:

      • Via paper order forms (we then store these electronically for back-up purposes)

      • Via an email sent to us by you

      • Via text message

      • Via our website contact form

      • Paper forms at events i.e wedding fairs etc

      • Via social media i.e. through Facebook, Instagram

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  • Why is it being collected?

    • We collect your contact information should we need to ask you about anything to do with your order of if there is a problem with your order.

    • If you give us your permission, we use your contact information to send you offers, details about events or product updates. We will only contact you if you opt into our mailing list.

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  • How will it be used?

    • We will use your phone number or email address to contact you about an order if there are any problems or updates.

    • If you give us your permission, we use your contact information to send you offers, details about events or product updates. We will only contact you if you opt into our mailing list.

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  • Who will it be shared with?

    • We will not share this information with any third parties, without your permission.

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  • Storing your data

    • We will use all reasonable efforts to safeguard your personal information such as firewalls, encryption, limited access, use of passwords, etc as appropriate. However, you should be aware that the use of the Internet is not entirely secure and for this reason we cannot guarantee the security or integrity of any personal information which is transferred from you or to you via the Internet.

    • Our paper copies of order forms are kept for a maximum of 6 years for tax purposes in a locked file. These are then securely shredded.

    • Our online records of your order will only be kept for 6 years for tax purposes.

    • Information from enquiries that did not result in an order will be deleted 2 years after the event date that you enquired about.

    • Any payment information (if collected) will be destroyed immediately after it has been used for business purposes.

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  • Your Rights

    • You can ask us to delete the data we hold for you, by sending us a request to blossomdreamcakes@gmail.com. We can only do this if you don’t have a current order booked with us.

    • You can withdraw your consent or unsubscribe to any marketing lists by contacting us and we will remove you and your data from our list.

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USE OF SERVICES BY BLOSSOM DREAM CAKES

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  • Blossom Dream Cakes uses Google Analytics to monitor the website performance. All data within this will be deleted after 26 months.

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  • We may also use MailChimp for our promotional emails – if you have ticked the consent box on our order forms or signed up via our website you will have given us permission to contact you. If you no longer want to receive these updates, contact us, or unsubscribe from the last email.

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EXTERNAL LINKS

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Although this website only looks to include quality, safe and relevant external links, users are advised adopt a policy of caution before clicking any external web links mentioned throughout this website.  (External links are clickable text/banner/image links to other websites).

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The owners of this website cannot guarantee or verify the contents of any externally linked website despite their best efforts.  Users should, therefore, note they click on external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned.

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COOKIE POLICY

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Blossom Dream Cakes may send cookies to your computer in order to uniquely identify your browser and improve the quality of  our websites service. The term “cookies” refers to small pieces  of information that a website sends to your computer’s hard drive while you are viewing blossomdreamcakes.co.uk. This may be both session cookies (which expire once you close your browser) and persistent cookies (which stay on your computer until you delete them). You have the ability to accept or decline cookies using your web browser settings. If you choose to disable cookies, some areas of our website may not work properly or at all.

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In order to provide website visitors with more choice on how data is collected by Google Analytics, Google has developed the Google Analytics Opt-out Browser Add-on. The add-on communicates with the Google Analytics JavaScript (ga.js) to stop data being sent to Google Analytics. The Google Analytics Opt-out Browser Add-on does not affect usage of the website in any other way. A link to further information on the Google Analytics Opt-out Browser Add-on is provided below for your convenience.

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OPT-OUT

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http://tools.google.com/dlpage/gaoptout?hl=None

For more information on the usage of cookies by Google Analytics please see the Google website. A link to the privacy advice for this product is provided below for your convenience.

http://www.google.com/analytics/learn/privacy.html

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DISABLING COOKIES

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If you would like to restrict the use of cookies you can control this in your Internet browser. Links to advice on how to do this for the most popular Internet browsers are provided below for convenience and will be available for the Internet browser of your choice either online or via the software help (normally available via key F1).

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Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.aboutcookies.org.

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SOCIAL MEDIA PLATFORMS

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Communication, engagement and actions taken through external social media platforms that this website and its owners participate on are custom to the terms and conditions as well as the privacy policies held with each social media platform respectively.

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Users are advised to use social media platforms wisely and communicate/engage upon them with due care and caution in regard to their own privacy and personal details. This website nor its owners will ever ask for personal or sensitive information through social media platforms and encourage users wishing to discuss sensitive details to contact them through primary communication channels such as by telephone or email.

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This website may use social sharing buttons which help share web content directly from web pages to the social media platform in question. Users are advised before using such social sharing buttons that they do so at their own discretion and note that the social media platform may track and save your request to share a web page respectively through your social media platform account.

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SHORTENED LINKS IN SOCIAL MEDIA

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This website and its owners through their social media platform accounts may share web links to relevant web pages. By default, some social media platforms shorten lengthy urls [web addresses] (this is an example: http://bit.ly/zyVUBo).

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Users are advised to take caution and good judgement before clicking any shortened urls published on social media platforms by this website and its owners. Despite the best efforts to ensure only genuine urls are published many social media platforms are prone to spam and hacking and therefore this website and its owners cannot be held liable for any damages or implications caused by visiting any shortened links.

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RESOURCES & FURTHER INFORMATION

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Last updated: 14 May 2020

Blossom Dream Cakes

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